5 Web Design Mistakes

Some common web design mistakes and how to fix them.  In this quick video I try to give you some helpful tips on how to stay away from some common mistakes when designing your website.

Video Blog Summary

Poor Navigation

  • visitors can’t find what they are looking for
  • makes your business seem disorganized
  • frustrated visitor leaves your website

Poor Navigation Fixes

  • Use visual aids to make more appealing and easier to understand
  • Group related pages into sub groups with a landing page for each sub group
  • Give users an easy way of knowing where they are and how to get to another page

Not Optimized For Mobile

  • parts of website do not work on mobile device
  • content does not adjust to screen size
  • could be losing up to 25% of visitors

Not Optimized For Mobile Fixes

  • use HTML5 video instead of Flash
  • build a responsive website
  • have a separate mobile website

Bad Content

  • inaccurate, or out of date information
  • confusing layout
  • large chunks of text

Bad Content Fixes

  • update your content on a regular basis
  • use analytics to determine which pages are and are not being viewed
  • break large text up with pictures and using heading/subheadings

Missing Contact Information

  • no address, phone number or email
  • no contact form provided
  • no map provided to give directions

Missing Contact Information Fixes

  • place contact information in the header, footer or both
  • create a contact us page
  • use google maps to provide an image of your location

Clutter On The Homepage

  • having too much information
  • displaying too many pictures
  • packed and too flashy

Clutter On The Homepage Fixes

  • use less text with a link to read more
  • if using more than 1 picture use a slideshow
  • less is more…focus on delivering a simple message

PK Media Lab provides services to create more effective websites, which can help your organization see results with its web marketing campaign. We would love an opportunity to meet with you to further discuss how our services may achieve great results for your organization.

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